DESIGN WEEK 2024

In the last exhibition of “Inédito y Diseño Contenido”, part of Design Week 2024, we had the privilege of being part of this important event thanks to the support of Banco Azteca's Ícaro program. Ícaro, recognized for its focus on supporting the development of creative and entrepreneurial projects, allowed us to show our proposals in a unique space where innovation and design converge.

The exhibition brought together a select group of designers and brands who, like us, presented innovative proposals that stood out for their creativity, sustainability and focus on Mexican tradition and culture. We participated in this event alongside other talented fellow designers, creating an environment of exchange and collaboration where ideas were mutually enriching. Among the brands involved were Prannus, Merakia, Fibra X Hermano Maguey, Paralelo Mexicano, Hiato and Kanak Studio, who, with their diverse approaches, brought to the event a sample of the best of contemporary Mexican design.

The Icaro program, seeking to promote young talents and design professionals, offered everyone involved the opportunity to exhibit their work to a diverse audience, both professional and general. This collaboration not only allowed us to showcase our ideas and products, but also to establish valuable ties with other designers, learn from their approaches and enrich our vision of design.

The event became a space for exchange where each of us could share our vision of design, generating an environment of creativity and mutual learning. This experience, beyond showing our pieces, allowed us to strengthen our relationship with other designers and brands, as well as to make visible the emerging talent within the Mexican design ecosystem.

Thanks to the support of Banco Azteca's Icaro, we were able to be part of an event that continues to set the standard in the design scene, opening new possibilities for growth and collaboration.

Without a doubt, this participation was an important step in our professional path, and a unique opportunity to connect with other creatives who share our passion for innovation and design.